Windows Phone 7 Series's archives

Palm, Windows Phone 7 Series, ad, commercial, news

That new Windows Phone 7 Series ad looks mighty familiar…

March 18th 2010 | Posted by Derek Kessler

It’s been less than a week since Palm debuted it’s first soon-to-be-on-television commercial for their new ad campaign, and we’ve already got something that looks quite familiar. Above is the first video ad for Windows Phone 7 Series, Microsoft’s new mobile operating system, and by golly if it doesn’t follow some of the exact same cues as Palm’s latest. Of course, these things do take months to make, so we can’t go around accusing Microsoft of copying Palm here. Unless they have a mole inside Palm’s ad department [cue dramatic reverb]. If you need a refresher, the new Palm ad is after the break.

[via PreCentral sister site and home for all things WP7S: WMExperts]

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AT&T, Bada, China Unicom, Editorials, Featured Articles, Intel, J2ME, Java, LG, MWC, MeeGo, Orange, Samsung, Softbank Mobile, Sony Ericsson, Sprint, Verizon, Wholesale Applications Community, Wind, Windows Mobile, Windows Phone 7 Series, android, api, blackberry, iPhone, news, nokia, webOS

Carriers band together for cross-platform apps, manufacturers laugh heartily

February 17th 2010 | Posted by Derek Kessler

Wholesale Application Community

Announced at MWC was yet another partnership between the world’s cellular carriers that will end up resulting in, well, very little. Networks around the world have banded together to create the Wholesale Applications Community, which in essence will be a global cross-platform app effort. And here’s why it’s going to fail: manufacturers, particularly the ones that are invested in an operating system (such as Apple, Palm, and Nokia), will have no interest in participating. Especially those that have created an app store, Apple in particular.

The Wholesale Applications Community (WAC) will end as a failure, at best withering away as a token gesture to interoperability. There are a million political reasons why it won’t work, but the biggest hurdles to overcome are the technical ones: programming languages and APIs. While we can see feature phone manufacturers rallying around the WAC, nobody buys a T9 flip phone to run apps. They lack the hardware to properly execute – that’s why they’re feature phones.

App developers too aren’t interested in feature phones, because the meager hardware will limit what they can do. Not to mention the varying screen sizes, processors, radios, keypads, and everything else. App developers are interested in smartphones, and that’s where the WAC starts to fall apart.

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